Why I’m Helping Burnout Creatives Reset Their Business (and Their Life)

Hey, I’m Autumn—a business coach, photographer, wife, mom to two teenage girls, dog mom, CrossFitter, and lover of slow mornings, beach days, strong coffee, all things chocolate, good books, and music that speaks to your soul.

I’ve been a creative entrepreneur for over 16 years—and I’ve learned a lot the hard way.

I Built a Business I Loved… Until I Didn’t

In the beginning, I hustled like crazy. I thought being “booked out” meant I was doing everything right—but behind the scenes, I was running on fumes. I was constantly overdelivering, undercharging, and saying yes to everything out of fear.

Eventually, I hit a wall.

I was so burned out I did something I never thought I’d do—I stepped away from photography and took a corporate marketing job. Yep… the full 8-to-5 deal, with a 45-minute commute each way.

It didn’t take long for reality to set in:

• I hated the traffic.

• I hated the micromanaging.

• I hated missing my daughters’ afternoon ball games because I couldn’t leave “on time.”

I’d traded one form of burnout for another—and I knew I couldn’t stay there.

The Turning Point

I came back into photography full force, but I made a decision:
I was going to do it differently.

I hired a business coach. I raised my prices. I created boundaries that protected my time, my family, and my energy.
And everything changed.

Today, I run a 6-figure photography business—without drowning in back-to-back mini sessions or burning myself out trying to be everything to everyone. And now? I help other creatives do the same.

Why I Started Coaching

I didn’t want other women to wait until they hit rock bottom to get the support they needed.
I wanted to be the coach I wish I had years ago.

Now, I work with creative business owners—especially photographers—who are tired of being overwhelmed and underpaid, and ready to build a business that actually fits their life.

What I Offer

💬 1:1 Coaching + Mentoring

Whether it’s a single session or a 3–6 month journey, I’ll help you reset your offers, clean up your workflow, raise your prices, and create boundaries that stick—so you can run your business without it running you.

📓 Resources That Actually Help

From my signature Reset Kit to burnout audits, boundary planners, and scripts that help you say “no” without guilt—everything I create is designed to give you clarity and momentum without the fluff.

✨ Real Talk From Someone Who Gets It

I’m not giving you cookie-cutter strategy. I’m giving you real-life, tested-and-true tools and coaching from someone who’s been in the thick of it—and came out stronger (and more balanced) on the other side.

This Is More Than Business

It’s about reclaiming your peace.
It’s about choosing freedom over pressure.
It’s about building a life and business that feels good—not just one that looks good on Instagram.

If you’re ready to stop surviving and start actually enjoying the business you built, I’m here for you.

📍 [Explore coaching options here]
📍 [Grab The Reset Kit]
📍 Follow along on IG @autumn_hollifield

With love, honesty, and the boundaries I wish I had from the beginning,
Autumn